Event Recap: SSM Paper Showcases at the 137th Canton Fair, New Products Win Overseas Buyer Interest
A Grand Gathering of Global Traders
From April 15 to 19, 2025, the second phase of the 137th Canton Fair was held at the Guangzhou Pazhou International Convention and Exhibition Center. As China's longest-running and largest international trade event, this session attracted buyers from over 200 countries and regions. SSM Paper made a strong appearance with multiple new paper products.
SSM Paper's booth was located in a prime position within the consumer goods exhibition zone, featuring a clean white design theme with brand VI elements, creating a fresh, professional, and international brand image.
New Product Highlights
SSM Paper focused on three major new product lines: First, the premium bamboo fiber unbleached tissue series, made from 100% natural bamboo pulp without bleaching agents, emphasizing eco-friendly concepts. Second, the portable travel wet wipe series, designed for business travel and outdoor scenarios. Third, the commercial bulk tissue series, offering cost-effective solutions for hotels, catering, and offices.
Additionally, SSM Paper showcased holiday-themed limited edition tissue boxes that blend traditional Chinese elements with modern design, becoming popular photo opportunities for many visitors.
Buyer Engagement and Business Opportunities
Over the five-day exhibition, SSM Paper's booth received more than 200 batches of professional buyers from over 30 countries. Buyers from Southeast Asia, the Middle East, and Africa showed particularly strong interest. European and North American buyers highly praised the company's FSC-certified products.
This year's Canton Fair exceeded our expectations. We received intended orders from buyers in Saudi Arabia, Nigeria, Vietnam, and other countries. SSM Paper's total intended order value grew by approximately 35% compared to the previous session.
Canton Fair, Global Share
The Canton Fair is an important platform for understanding global market demands and industry trends. SSM Paper will continue to enhance product quality and service levels, working hand in hand with global partners for mutual benefit.
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